Recent articles
April 9, 2026
The Washington Post’s Arc XP adds TollBit to help publishers make money from AI bot traffic
The Washington Post's Arc XP adds TollBit to help smaller publishers monetize AI bot traffic, offering a path into AI licensing revenue.
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April 9, 2026
Media Briefing: Another AI threat emerges for publishers: the third-party scraper
A growing network of third-party web scrapers is fueling an AI content licensing market, where publisher content is scraped and sold.
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April 2, 2026
Media Briefing: Publishers debate the value of AI licensing and GEO
Publishers may be gaining visibility in AI search, but execs say the lack of traffic and licensing revenue is raising doubts about the payoff.
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March 31, 2026
Time pitches GEO insights into a new brand offering
Time is turning its AI insights into a new product, selling branded content to shape how brands are talked about inside AI-generated answers.
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March 30, 2026
After newsroom cuts, The Washington Post turns to creator-led video deals
The Washington Post is betting on creator content to open up new revenue and audiences, after newsroom layoffs.
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March 26, 2026
Media Briefing: Overheard at the Digiday Publishing Summit, March 2026 edition
With no sign of search traffic returning, publishers are doubling down on subscriptions to build direct reader revenue -- but it's not easy.
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March 25, 2026
People Inc.’s Jon Roberts on the AI licensing boom – and the revenue lag
People Inc's Jon Roberts discusses the boom in AI content licensing marketplaces -- and the revenue that could materialize for publishers.
digiday.com
March 23, 2026
News/Media Alliance signs AI licensing deal to unlock recurring RAG revenue for small and mid-sized publishers
The News/Media Alliance has signed an AI licensing deal that lets its 2,200 publisher members opt in to monetizing RAG-driven enterprise demand.
digiday.com
March 11, 2026
Layoffs hit LADbible Group’s social video team amid slower user-generated content growth
Social-first publisher LADbible is in the middle of a second round of layoffs to its social video team, having suffered massive drop-off in Facebook video engagement.
digiday.com
March 11, 2026
AI surfacing is messy: Data shows publisher visibility and traffic often misalign
Reports tracking publishers in AI chatbots abound but conflicting rankings and uneven referral traffic reveal the murkiness of AI visibility.
digiday.com
March 10, 2026
GEO hype busted: How it differs (and how it doesn’t) from SEO
GEO is flooding media execs’ inboxes. But SEO veterans say these AI visibility services may not be as revolutionary as they seem.
digiday.com
March 5, 2026
Media Briefing: As AI search grows, a cottage industry of GEO vendors is booming
A wave of new GEO vendors promises improving visibility in AI-generated search, though some question how effective the services really are.
digiday.com
March 2, 2026
WTF is pay per ‘demonstrated’ value in AI content licensing?
Publishers and tech companies are developing a “pay by demonstrated value” model in AI content licensing that ties compensation to usage.
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February 26, 2026
Media Briefing: Without transparency, publishers can’t tell if Google’s Preferred Sources feature benefits them
Six months in, Google’s Preferred Sources promises loyalty-driven visibility, but leaves publishers guessing at the traffic impact.
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February 25, 2026
In Graphic Detail: Publishers chase video podcast growth, but audio still leads
Podcasting may be racing into video, but more listeners still prefer audio — leaving publishers caught between hype and habit.
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February 19, 2026
Media Briefing: Publishers explore selling AI visibility know-how to brands
Publishers are seeing an opportunity to sell their AI citation playbooks as a product to brand clients, to monetize their GEO insights.
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February 17, 2026
In Graphic Detail: Subscriptions are rising at big news publishers – even as traffic shrinks
Publishers are raising prices, pushing bundles and prioritizing retention to make subscriptions a steady business amid volatile traffic.
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February 11, 2026
In Graphic Detail: AI licensing deals, protection measures aren’t slowing web scraping
AI bots are increasingly mining publisher content, with new data showing publishers are losing the traffic battle even as demand grows.
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February 9, 2026
The Athletic invests in live blogs, video to insulate sports coverage from AI scraping
As the Super Bowl and Winter Olympics collide, The Athletic is leaning into live blogs and video to keeps fans locked in, and AI bots at bay.
digiday.com
February 5, 2026
Media Briefing: A solid Q4 gives publishers breathing room as they build revenue beyond search
Q4 gave publishers a win — but as ad dollars return, AI-driven discovery shifts mean growth in 2026 will hinge on relevance, not reach.
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February 4, 2026
Bloomberg’s new video hub aims to keep audiences – and subscribers – on its own turf
Bloomberg launched a centralized video hub to improve discovery, boost engagement and keep audiences (and subscribers) on its own platform.
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February 3, 2026
A running list of publisher lawsuits targeting Google’s ad tech practices
Digiday has compiled a running list of publishers’ lawsuits against Google for its ad tech practices, seeking compensation for claimed lost revenue.
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January 29, 2026
Media Briefing: ‘A bitter pill’: ChatGPT ads are coming – where do publishers fit?
ChatGPT ads are coming, and publishers fear they’ll be underwriting OpenAI’s ad business while losing control over distribution and dollars.
digiday.com
January 28, 2026
WTF is liquid content?
AI is melting the article format, allowing publishers to reshape stories into liquid content and personalized in real time.
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January 23, 2026
Forbes tests prediction platform as engagement strategies move past search
Instead of letting users bet real money on news, Forbes is gamifying predictions to boost onsite engagement, and foster reader loyalty as it shifts away from relying on traffic.
digiday.com
January 22, 2026
Media Briefing: The anatomy of the publishers’ SEO dilemma
As AI upends search, publishers face a choice in 2026: chase Google, feed AI, or figure out how to balance both.
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January 22, 2026
Bold Call: AI will rewrite publishers’ websites in 2026
This year, publishers will use AI to transform static sites into dynamic, personalized and reader-driven experiences.
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January 15, 2026
Media Briefing: Google’s latest core update a reminder that pageviews can’t remain the primary metric
Google’s latest core update signals pageviews can no longer be the primary metric, favoring intent-solving publishers over scale.
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