Recent articles
August 14, 2026
European publishers are getting hit harder by AI bot scraping, report finds
European publishers face more AI bot scraping, fewer referrals and more ignored robots.txt rules than North American sites, report finds.
digiday.com
August 13, 2026
Media Briefing: Publishers are replacing Google with a little bit of everything
Publishers are preparing for a future with less Google traffic — but are still figuring out what replaces it.
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August 11, 2026
Perplexity blocks Time’s ads served to AI agents, calling them ‘deceptive’
Perplexity has blocked Time’s markdown agent ads from influencing its AI system.
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August 6, 2026
Media Briefing: The case for and against markdown for AI bots
Markdown is becoming publishers’ latest AI optimization tactic, raising questions about the scraping tradeoff.
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August 4, 2026
People Inc. CEO: We’re not turning off Google crawlers yet
People Inc. won't cut off Google's AI crawlers yet, citing its continued dependence on Google search traffic even as referrals decline.
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August 4, 2026
WTF is a stealth crawler?
As AI bot traffic surges, lawmakers are cracking down on stealth crawlers, which scrape publisher content while masking who they are.
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July 30, 2026
Time has started serving ads to AI bots
Time is selling ads targeting AI bots, betting that markdown pages will make its content (and advertisers) more visible in AI search.
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July 30, 2026
Media Briefing: Threatening to quit Google’s crawlers is just publishers’ new hope
Bold Call: Google's AI era is fueling fresh calls for publishers to cut off access to their content, but dependence on search still holds most back.
digiday.com
July 23, 2026
Media Briefing: Brand authority and trust are becoming publishers’ newest AI assets
Some publishers are betting that trusted brands and editorial authority are becoming their biggest competitive advantage with LLMs.
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July 21, 2026
In Graphic Detail: AI visibility is no longer about referral traffic
New data shows why publishers are developing strategies around agentic traffic and brand visibility in AI answer engines.
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July 16, 2026
Media Briefing: AI visibility is becoming publishers’ newest currency
Publishers are embracing AI visibility as the next must-have metric, using their prominence in AI answer engines to attract advertisers.
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July 14, 2026
Inside the newsroom push to turn print reporters into video talent
As reporter-led video becomes a priority, publishers are investing in newsroom training to help journalists deepen audience relationships.
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July 2, 2026
Media Briefing: ‘Surveillance pricing’ laws are coming for dynamic subscription strategies
How a 'surveillance pricing' lawsuit and new New York legislation could reshape publishers' subscription pricing strategies.
digiday.com
July 1, 2026
How Time and others are rebuilding parts of the web for AI agents
Publishers are preparing for the agentic web by creating AI-friendly versions of their sites to stay discoverable in AI search.
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July 1, 2026
The Economist’s launches new audio and video tier targeting younger subscribers
The Economist has launched a lower-priced audio and video subscription to attract younger readers, called Economist Play.
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June 26, 2026
Amazon expands media footprint with iHeart sales deal and new TV outcome tool
Amazon is deepening its role in streaming advertising with an expanded iHeartMedia sales deal and outcome-based TV buying technology.
digiday.com
June 18, 2026
AI podcast experiments march on with Forbes’ new daily audio briefing
Forbes bets on AI-generated audio with a five-minute daily news brief. Stories are selected by product, editorial and an internal AI tool.
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June 18, 2026
Media Briefing: The new World Cup SEO playbook: What’s in and what’s out
The World Cup is no longer a guaranteed search traffic bonanza, pushing publishers to rethink SEO and audience strategies.
digiday.com
June 18, 2026
How USA Today Co. is trying to beat AI Overviews on World Cup news
USA Today Co. is using AI tools to beat AI Overviews in the race for World Cup search traffic around breaking news.
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June 11, 2026
Media Briefing: Publishers put premium video behind the paywall to sell subscriptions
The Wall Street Journal, Fortune and Bloomberg test putting video behind the paywall to drive and retain subscriptions.
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June 11, 2026
AI ‘girlfriend ads’ are fueling a new wave of MFA sites
AI-generated “girlfriend ads” are driving traffic to made-for-advertising sites filled with low-quality content and ads.
digiday.com
June 9, 2026
Reuters and Time adopt bot-blocking whitelists to rein in AI crawlers
Reuters and Time adopt a ‘block-all’ AI bot strategy, part of a broader publisher move toward whitelist-only access.
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June 4, 2026
Media Briefing: Perplexity’s new ‘trust and transparency’ pitch does little to win over publishers
Perplexity wants to be a trusted partner to publishers, but a growing list of copyright lawsuits are making that a difficult sell.
digiday.com
June 2, 2026
How publishers are modeling – and mitigating – a future with significantly less Google search traffic
Publishers are modeling the business impact of a zero-click future and developing growth strategies for the Google AI search era.
digiday.com
May 28, 2026
Vox Media CRO Geoff Schiller joins Screenvision as CEO
Vox Media CRO Geoff Schiller will become CEO of cinema ad firm Screenvision, setting sights on Gen Z and a strong pipeline of movies.
digiday.com
May 28, 2026
Media Briefing: As Google traffic ebbs, some publishers see social platforms as real revenue lines
Publishers are once again leaning on social platforms, but with a different playbook to offset declining Google traffic.
digiday.com
May 26, 2026
Bleacher Report launches YouTube channel for its sports cartoon fanbase ahead of World Cup
Bleacher Report is betting on animated sports content and YouTube distribution to capture World Cup fans and young viewers.
digiday.com
May 21, 2026
Media Briefing: Publishers brace themselves for the zero-click era amid Google’s AI search overhaul
Publishers are meeting Google’s AI search overhaul with resignation rather than resistance, bracing for a zero-click future on the horizon.
digiday.com
May 19, 2026
WTF is back button hijacking?
Google is cracking down on “back button hijacking,” which some publishers use to offset declining referral traffic and monetization pressure.
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